Packaging for mince pies, Christmas pudding, biscuits and chocolates
In a year long commission Brett Ryder created the instore, online and advertising identity for Fenwick, the family owned, prestigious British department store. The commission included the development of products and work used for window displays. The commission started with the Spring Collections, followed by Easter, Summer events including Fenwick’s appointment as Royal Ascot’s Official Millinery Sponsor, Halloween and Christmas
The campaign revolved around characterful flora and fauna of the British countryside